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Why DIY Websites Aren't Worth It & Rooftop Sites Are!
Perhaps you've been looking at website solutions and have been inundated with ads from DIY companies like Wix, Weebly, or Squarespace.
As a small business owner it can be tempting to save a few dollars to design and maintain your website on your own. The truth is that while DIY companies do cost less they rarely deliver an effective site. Before you sign up for a “DIY website,” you should consider the drawbacks as well as the benefits. The following are a few of the factors that you should consider when looking at a DIY solution for your business:
Generic Templates-
While DIY companies offer attractive templates; it is easy to forget that they are often marketing to millions of customers most of whom do not have the expertise to customize templates and deliver a custom look.
Not SEO-Friendly
Imagine paying for a beautiful billboard then placing it behind hundreds of other better placed billboards. Your website is only effective if your target market can find it! DIY sites often advertise that they are SEO friendly but in reality it requires a working knowledge of Google's rapidly changing algorithms and practices.
Lack of Support & Maintenance
When you DIY you are taking on the full load of site maintenance and often your only help comes in the form of a chat bot or a lengthy phone queue. With Rooftop Sites you will find we offer personalized maintenance and support. When a change is needed; or updates are necessary we are there to take that work off your plate.
Not as Cheap as it Seems
As a business owner/leader Your most valuable commodity is your time! It is easy to go down the DIY rabbit hole for days on end trying to solve a problem or need with your own website. As with all things there is a learning curve, by the time you account for your time-cost you will find that our affordable plans actually offer a superior ROI to DIY solutions!
Ultimately your website is a big deal; it reflects your brand, culture and reputation. A well designed and maintained website is a great tool for growth. We would love to help you create a website that works for you and not against you!